Oh boy. Yes, ignoring "Yet another new exciting project xyz" after the first 20 that turn out to be scams (if it takes that many....it certainly took more than that for me) protects yourself from the next one that ends up being a scam.
In the post I wrote called Shitcoins are a Brand Risk I write about how scam avoidance best practices are developed by comparing it to anti-virus. Testing every single coin to check if its a scam is the signature based detection method. Its a mentally exhausting exercise and I've been there myself. I myself found this endeavor fruitless as I failed to find anything of any value at which point I switched to the Bitcoin maximalist mindset or approach which I compare to the behavioral detection mechanism. Did someone premine this coin and is trying to sell it to me? If yes, ignore it, its pointless. But then that wasn't enough because then I learned what a "difficulty bomb" is and how coins that are presented as useful or whatever, actually have backdoors to shut them down and reboot with new rule sets. As the things I had to look into became more technical, the more mentally exhausting this research became until I gave up entirely and kept it to just Bitcoin.
We have original bitcoin-only scams. If shitcoins would be a significant brand risk there wouldn't be any crypto brands. There are some.
That's just boring.
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Oh I'm aware of the Bitcoin-only scams, but they have the same behavioral patterns one can recognize in crypto scams, and yes being "Bitcoin only" doesn't excuse them. We already know how to recognize them and kick them out the door of community discussion and leave communities that don't kick them out as they need to be
If shitcoins would be a significant brand risk there wouldn't be any crypto brands. There are some.
The argument is that the brand risk isn't significant enough? You've only seen the start of self protecting behavior which grows and grows and that group does not engage with crypto companies. We warn people to stay away from them.
Its just not true that branding your company a crypto company has no brand risk, it absolutely does. We saw that with company after company that tried to adopt NFTs which resulted in large boycotts aka huge loss of customer bases. The existence of crypto companies does not disprove that. They market to a niche and struggle to market outside of that niche
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