It’s not about speculating — it’s about protecting GameStop's balance sheet until they deploy capital into higher-IRR opportunities. They currently have excess cash sitting idle, losing value to inflation and earning minimal returns. Instead of waiting for the "perfect" project, GameStop can treat Bitcoin as strategic long-term savings. Bitcoin is scarce, decentralized, and a superior store of value compared to cash or bonds. By allocating a portion of their treasury into Bitcoin, they maintain liquidity while positioning for asymmetric upside and while waiting for an opportunity relative to their business goals.