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How surveillance capitalism and DRM turned home tech from friend to foe.
For a while—in the ’80s, ’90s, and early 2000s—it felt like nerds were making the world a better place. Now, it feels like the most successful tech companies are making it worse.
Internet surveillance, the algorithmic polarization of social media, predatory app stores, and extractive business models have eroded the freedoms the personal computer once promised, effectively ending the PC era for most tech consumers.
The “personal computer” was once a radical idea—a computer an individual could own and control completely. The concept emerged in the early 1970s when microprocessors made it economical and practical for a person to own their very own computer, in contrast to the rise of data processing mainframes in the 1950s and 60s.
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