The opportunity for teaching life lessons there are super valuable, indeed.
...and, you're right: I think there is a way to overperform. Remember that the figures cited above are averages; some people pay $50 for gifts valued at $60, let's say.
That's how I approach gifts: something the person would enjoy but doesn't know/appreciate yet, and wouldn't have gotten for themselves.
(Economically, I suppose it amounts to giving them information about products in the market, ie closing the missing information gap)
The opportunity for teaching life lessons there are super valuable, indeed.
...and, you're right: I think there is a way to overperform. Remember that the figures cited above are averages; some people pay $50 for gifts valued at $60, let's say.
That's how I approach gifts: something the person would enjoy but doesn't know/appreciate yet, and wouldn't have gotten for themselves.
(Economically, I suppose it amounts to giving them information about products in the market, ie closing the missing information gap)