This is the fruit of relying on fakery, of believing that no one can tell the difference between authenticity and staged simulacra. The audience craves something real, and what's served up as "real" is just another self-serving mise en scene. No wonder we're restless, teetering on the edge, frustrated by our addictions to fakery and excess, starved for what cannot be marketed or made profitable, so it no longer exists except in the shadows.
There is a nice reference to Philip K. Dick in the article. Made it more interesting.