I've been really impressed by Jack and the Block organization that they've held true to their word, 3 years later, of never telling us what to do. They've trusted us to do the right thing for bitcoin.
I think the value Spiral has already delivered not only benefits all of bitcoin, but has clear benefit to the company itself. I'd strongly encourage other large companies in the space to create similar types of organizations as it seems like a no-brainer. You can invest far less than 1% of a company's R&D budget in such an org in order to meaningfully accelerate bitcoin's adoption, and if bitcoin succeeds, the organization is in a much stronger position than if it were simply standing on the sidelines the entire time.