Because the business gives you the ability to borrow (rent newly printed money) against future earnings. Borrow at rates below the rate of inflation, and buy assets that depreciate more slowly than the money (property, jets, etc.) and repay the loan with more borrowed money with those assets as collateral. Rinse and repeat for your own cantillon money printer.

Saylor just figured out the omega chad move of borrowing unlimited dogshit to buy bitcoin. THATS why you should run a business in fiat world - to borrow fiat.