I don't know about 'right way'. There are lots of courses and stuff online which teach you how to get set up..none of which I followed, lol. I honestly just started it because I had to have these conversations for myself. I don't really think about audience, following, downloads etc. My primary aim is just to be myself and let my curiosity be my guide. I'm humbled that some people enjoy it, and that some cool brands have been willing to support it, but I've always just treated it as me getting the chance to hang with cool/exceptional people, and have an authentic dialogue about things which we find mutually meaningful, and ideally, finish with a more refined or truthful perspective on things. If it's something you're interested in, I wouldn't over think it. Use your existing gear and give it a whirl;)