For me its watching connections being made. I love to go to meet ups and ask everyone where they're able to spend their bitcoin. Unfortunately, I still don't get many people giving me places they spend their bitcoin locally, but i do get some. I love trading contacts and recommendations and getting people to spend and receive bitcoin in a local way. It's an instant gratification when it happens because it expands the network I like to be apart of, making it more valuable for myself. incentives anyone?

PS

I have really been wrestling with the idea of making a meetup territory so people can write stories of ones they've been to, people can use it to connect meetups to meetups, you could advertise a meetup there, inquire about meetups . . I think it's a great idea but i'm a bit scared of the commitment!