Howdy folks! I'm @lylepratt, Founder and CEO of Vida. Vida is the easiest way to monetize an audience or protect the value of your own time. Vida gives you a free link page (link-in-bio page) that makes it super easy for anyone to pay to engage with you via calls, messages, or live streams. You can even optionally connect your account to your own Lightning node via LNBits, or to your Strike account, and we've got tons more Lightning integrations coming soon.
Here's my personal page: https://vida.page/lylepratt.
Since we've just recently rolled out "V2" of Vida, I'm here to to answer any questions you have about it, or me. Go!
Thanks for taking time for an AMA - your product looks great. I'm curious as to what has been most successful so far in your marketing efforts? It looks like you may have challenges of both building a marketplace - and attracting people to offer their time via a call/message on Vida - while also building the distribution to attract "regular" users?
Ahh, the classic "chicken or the egg" 2-sided market place problem! This problem is why the product is currently focused on helping Creators monetize their existing audiences. Creators have a need for new tools to monetize their existing audiences, Users have a desire to have access to Creators and Influencers they respect, and Vida provides the tools to facilitate this (while also growing our network). Today we do this via our Link Page and Twitter Bots, but soon also with plugins to let users Pay to Post messages on Twitch/Youtube live streams, and many other similar features.
Thanks, this makes a lot of sense. What kind of marketing/outreach/etc efforts have been most successful so far at getting these tools and plugins Vida offers in front of the creators and users?
We've been fortunate to have many creators that are also Bitcoiners reach out to us, but we've also been successful in reaching out to existing users of products like LinkTree. When we talk to these people, we always focus on our Vida Partners program, which aligns the incentives such that, as they use Vida, they also help grow the network, and in return earn residual ongoing bitcoin. Vida Partners incentivizes each creator to bring on their creator friends, who then bring on their own audiences, who then grow the network even more.
Very cool, thanks for all of your insight. I hope everything continues to go well!
What got you into doing startups, and your telecom startup BetterVoice in the first place?
I've always had a mind for entrepreneurship and come from a long line of entrepreneurs. One of my first start-ups back in my college days was a website called VGPro (video game pro) that let users upload/download mods for games. Users could put their own Adsense ads on their mod pages to earn money, and we facilitated the bandwidth and infrastructure needed to get their creations in the hands of gamers all over the world (this wasn't so easy back in the day before "the cloud"!). We had over 1M unique users per month before selling it. I created it with a good friend that actually recently also joined Vida as Chief of Product Noah Hayes (Noah is a big reason why the V2 of Vida is so much more awesome).
My last start-up which you mentioned was one of the first online-only business phone system platforms. I didn't have any telecom experience before but dove in, made a ton of mistakes, learned a lot, ultimately grew the business, and sold it to the largest wholesale telecom operator in the world by traffic volumes: Inteliquent. I worked for them for the past 5 years before leaving to start Vida.
Here's a "Wayback Machine" snapshot of VGPro back in 2009. Boy I'm getting old... https://web.archive.org/web/20090131042248/http://www.vgpro.com/
I see a lot of the same monetization incentive schemes in that website as what you are doing with vida. Very neat.
building a network is all about aligning incentives!
Hi, how come you don't have to KYC your customers? Sounds super cool. How come more people are not doing it?
The unfortunate fact is that we will have to KYC and impose certain limits on users that use our service custodially (who don't connect their account to their own node or to some other custodian like Strike). I wish I could do it differently, but it's something we're forced to work on.
What features would you like to see LN node services add to make it so that every user can easily take control of their own funds?
We need a standard set of APIs that get bundled with each and every node that lets a user authorize an external service (like Vida) to spend (and receive) directly from the node with user defined limits. Currently its still way too difficult to do this and beyond the reach of most users.
have users earned more money via calls, messages, or livestreams on Vida?
by far and away, messages has been much more popular on Vida so far. Part of the reason for this is just because messaging is preferred by most people today, but it's also because of product deficiencies we're working to solve like no ability to limit the time frame that you're open for calls.
makes sense, scheduling calls would be a game changer.
agree with this. would love to see a feature where users can list their availability for a call, you can pay some amount to book the call, and then stream per minute when you're on the call.
Intro.co is doing something similar.
this is definitely in the works!
What's something you believe that few bitcoiners agree with you on?
The battle isn't won...It's going to be bloody...but we can speed up the timeline by building products and services that actively show people the benefits of using Bitcoin as money. Show, don't tell. Do, don't talk. We've got way too much talking and telling in Bitcoin circles, and not nearly enough showing and doing.
I think most Bitcoiners would agree with you on the thinkboi/builder ratio being a little high
What's up Lyle. Bummed I missed the ABC with you and the V4V gang.
When are you going to swing through PlebLab_ for a tour, a work day, and a formal introduction.
Look forward to meeting dude. Love what you're working on!
Howdy Kyle! Iβm hoping to swing by soon! Maybe later this week while BitBlockBoom is going on? Iβll be there π»
Do you think in use Nostr protocol on Vida?
I havenβt spent a lot of time with Nostr, but Iβm a fan. I think thereβs potential integrations as we open up our API and spec for SIP 402.
Currently it seems like a 'demand for inbox space' model
For messaging, one thing we're doing in the short term is we will show you the creator's response rate, so you easily see if they usually actively respond.
A benefit of calling is that you only pay if they answer, so there's no risk of paying for a "no response".
Amazing new product, everyone of us loves to talk or message our favorite creator/celebrity, but they sadly 90% of the times don't answer you. Vida is a way so that you can easily chat with these creators.
What do you think about that Vida will be a nice stepping stone for creators not into bitcoin or lightning to easily enter this amazing world?
Thank you for this amazing AMA!
My goal for Vida is to give 1 Billion people their first Bitcoin via Vida Partners. Its pretty lofty, and honestly crazy, but introducing people to the benefits of Bitcoin, Lightning, and real-time settlement is a core purpose of Vida. So, I'm in total alignment with you here!
the core purpose of vida is very noble, i wish you the best of luck my friend
I believe that what you are doing is Amazing and is going to be the next thing ππΌ
I have three questions:
Thank you Lyle ππΌ ππΌππΌ
Lyle, it was a pleasure working with you on Thank God for Bitcoin. I was curious, how do you determine when something is done? For me, your feedback on our last chapter was inspired and I always wondered how you figured out that we needed to redo it.
How does calling work? Wouldn't it be better for people to pay to schedule a meeting instead of arbitrarily calling anytime?
What were the biggest takeaways from your prior startup?
After my last start-up I swore to myself that my next one would be targeted at a massive global market that I had plenty of room to compete and iterate in. A business needs plenty of room to carve out a niche and expand in. Finding customers is hard enough for any business, but a big market makes things easier.
What's the most surprising thing you learned building and marketing Vida?
that Iβm not crazy and people actually want to use it π
What's are the biggest challenges Vida faces in the
Short term: acquiring a beachhead of creators that will seed the network with their audiences.
Long term: keep incentives aligned toward continued network growth
Both of these are basically: acquire users. This is why I think its so important to build an army of word-of-mouth partners that help me grow the network via Vida Partners
Here we got @lylepratt coming from Vida
Easy to pay, fast as a cheetah
You might be Lyle, she might be Rita
If you like falafel, put them in a pita
So much buidling on bear market. I love it. The rest of the world will be surprised next time they pay attention to whats going on in this industry. Rock on!
Hey Lyle!
If a user wants to use VIDA but owns no Bitcoin or hasn't used LN, what's your preferred path to onboard them?
We're working on multiple integrations that will allow users to withdraw to Fiat (similar to how our Strike integration works today) and we're also working on rolling out support to add "Vida Credit" funds to your account with dirty fiat (Apple+Google pay.) This will come with the unfortunate side affect of having to hold funds sourced from credit as well as other things, but it will open the product up to a much wider audience and still flow into Bitcoin eventually after holds, etc.
Ultimately we want this experience to show exactly why Bitcoin is better, and we hope each creator on our platform will ask their audiences to load up their accounts with Bitcoin to reap the benefits of instant settlement.
Do you have a set of tools to make onboarding easier to potential new users ?
Any marketing links or videos that current users can share to accelerate adoption of this platform ?
I love making podcasts. On my latest episode: https://fountain.fm/episode/9708717320 I invited people to come to your AMA this morning because I believe this is going to be the new thing !!!
If there Is ever an opportunity I can be of service on your endevour just let me know ππΌ
More onboard materials are in the works and I hope the community helps us create more of them through Vida Partners!
Welcome aboard!
Excellent this site, I recommend it, I am enjoying it.
What are the most interesting use cases of Vida that you can imagine?
Do something constructive for society instead of being a leech on the economy. retarded business idea, faggot
The beauty of Stacker News is that you get as many sats as is the value you bring to others. If you would write more valuable posts you could earn more sats.
What were the biggest challenges of doing non-custodial lightning and how did you solve them?