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The reason I took away from this: large agricultural producers of peppers bred towards a "low heat, low variance" standard, away from a "high variance" standard that produced frequent hot jalapenos. Low-heat-low-variance is better for mass food production, because producers can just dose the capsaicin directly, which is something they can't do easily when every pepper is a wildcard. There are second-order effects, like drip irrigation and cultivation techniques that optimize for shape, size, and color over heat --- but those are enabled by the industrial jalapeno's new position in the production chain. The peppers just aren't the point where the heat is introduced anymore; that happens later. Might as well optimize for good looking peppers. This seems fine? Peppers are one of the easier and more forgiving things to grow yourself. Just grow your own or buy from a farmer's market