Until now, the daily reward has functioned similar to a dividend… a recurring revenue stream you get for having helped the site grow at some point in the past.
The big issue with it was that people don’t attribute the value they put in with the value they get out. This change tightens that link. Hopefully it also incentivizes people to participate every day, something other social platforms don’t have.
Also, there will be other levers SN can pull to reward long-time users and consistent contributors over time (ex. referral system improvements, sub creator rewards).
The sats are only just beginning to flow.
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Curious–did you have some sort of data (user interviews, surveys, etc.) that you used to confirm that issue? Namely, "The big issue with it was that people don't attribute the value they put in with the value they get out."
Mostly curious about how you determined that, and how you think you'll measure success: "This change tightens that link."
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Yes, pretty much no one I talked to before interviewing users understood why they were getting rewards. Also in @kr's recent interviews, none of them understood it either.
Most thought everyone was getting them, didn't even notice them, or thought it was some kind of magic determining they were worthy.
Measurement will be tricky. I'll mostly be watching behavior/looking at the stats. Are people engaging in incentivized behaviors more?
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This thread is helping me understand why you're using daily rewards. I've been thinking about whether or not they should be cumulative and it seems like that was your starting place, too.
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We'll probably eventually want to tell people precisely why they got the rewards they got. e.g. "You were 1st to upvote this popular Item. You posted this popular item. You contributed this popular comment. etc."
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