I tend to agree that the halvings get a lot of hype and hope for price action. But, being entirely predictable, I think much of the price action is baked in. I don't even really think ETF sales departments need to pitch the halving so much as the finite scarcity overall. To me, the halving is simply predestined emission rate in action. That emission rate is carrying out the finite scarcity.

crrdlx

bitcoin

Bitcoin ETFs and crazy number logic

The days and months around a halving are usually tame but let's see if these ETF marketing departments are worth a damn! One thing's for sure, there have never been more eyes on a halving.