Take what the defense gives you.

I don’t think we have time to teach every retiree or would-be retiree about bitcoin the real way. It doesn’t scale. If they still trust these institutions after 2008 and 2020, they’re likely going to ride it out with their trusted relationships. Just a fact of life. Some people are just wired that way.

If they won’t go the self-custody route, the best they can do for bitcoin is use the ETF to monetize and supercharge the revolution for future generations.