Just a few years ago, Linux was barely pushing 2% market share. These are pretty great increases, if you ask me! Also, QUALITY Linux focused content on YouTube and elsewhere has more than quadrupled recently.

People use what they are comfortable with. Windows and Mac are given to schools and universities for free, because it directly feeds their 80% & 15%, future purchase funnels - where they charge a premium to fund those free computers. People only look for alternatives when they get burned or fed up.

Do the same comparison on servers and "cloud" instances. Linux is king. Windows is in a forever shrinking pattern. And the more Linux servers, the more engineers who desire a matching operating system on their own computer.