We could be in a situation, again for a while, where "really good advertising" becomes isomorphic to "useful information."  I can see it in most of my GPT interactions -- I would welcome links to books, products, courses, etc., relevant to the "discussion" I'm having w/ the LLM.  Seems feasible to do, but we shall see.

elvismercury

tech

Google Cuts Jobs in Engineering and Other Divisions

I just don't think you can ad-spam LLM results as effectively as traditional search results, because they're so much better at giving you the answer you want.  Vs normal search you ask a question and you're forced to dig through a few links and back out when you inevitably can't find what you're looking for.

Although maybe the GPU economics won't work unless you ad-spam and the other services will offer similar amounts of spam down the road... will be interesting to watch for sure.