I've argued with Luke online over about 10 items on Twitter. I still like Luke and respect him. Even his dumb-ass mask...
I also argue with my boss, his son and they argue with each other and me all day long. But, we still work together and build more piers that fetch sometimes the value of 3 Bitcoin!
We argue about politics, money, Bitcoin all kinds of things. We even argue over the plumb of a 35 foot pile driven into mud with the relation to the other piles. But, at the end of the day. We do the best product that few hurricanes can destroy. The reputation of the business is one where we don't take money up front. We also don't do everything a customer wants, especially if it's stupid and decreases the value of the product. We don't advertise. We have work up to 2 years in the pipeline.
Regarding Luke, I hate ordinals also. I'm no miner but the times I invested in mining I met assholes who were only interested in Fiat currency. I still would like to get into mining and Luke is opening a new route.
The free market is about what you are willing to do for someone else not accumulating FIAT CURRENCY that is going to zero.