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100%. It's really inefficient having all these different silo'd communities. Segregated by company but also inside Substack itself.
Discovering the quality content is so challenging these days. People just outsource that work to Substack currently, so that they can 'recommend' similar content and authors to readers or email them the content. Substack is really good at that, until it isn't.
They are only good at filtering spam and haters, because the payment gives you skin in the game. LN will bring that cost down drastically.