If it looks like Paypal and acts like Paypal how is it better? Why not just use Paypal? Now try to explain this to a billion people in a way that makes sense to them :)
The answer is that its almost impossible, and luring in people with NFT, unicorns, borderline ponzis is a more effective approach at first glance. But Bitcoin doesent have these things. It has chosen the hard road more on this later.