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As rightfully said by many contributions here that digital marketing has become such a comprehensive area to explore avenues in. Also in my personal opinion I would abstain anyone from doing it who would do it just because of the amount of clout it has received over the recent years. This is something that comes naturally to you from your interests in making an impact, so I would suggest avoiding it if you feel like learning it is a painful experience. For things to workout in this area it has to be approached with a very malleable mindset, because it is an ever changing area which requires quick adaptability in learning new tools and mechanics.