425 sats \ 3 replies \ @davidw 20 Oct 2023 \ on: Stacker Saloon

About Adverts

Not sure if this is the best place or maybe this thread is but FYI @kr...
  • As an advertiser, would it not be preferred when a Stacker clicks the title of the post (green arrow), to be taken straight to my website in a new window?
  • Adding an additional step (i.e. the current ad page) will decrease click-throughs substantially. I imagine it's like a 90% drop-off.
  • If it is clear it is an advert on the listing and people are clicking, I would want people to see the most amount of information possible, i.e. on my site. Clicking the comments could take people to this listing page (yellow arrow) if they are interested in what the community are saying. Or maybe this is just a configuration option.
https://image.nostr.build/b55d9596eb8a8f200764358c19ee071eae8c72d1bdd11b08c60795bce9daa469.png
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121 sats \ 1 reply \ @davidw 20 Oct 2023
My thought being, if advertisers see great performance and click-throughs, they’re going to want to invest the “big bits” on SN.
Think we’re all used to the typical ad model now and so it’s probably expected behaviour for most of us.
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121 sats \ 0 replies \ @k00b 20 Oct 2023
Great points! This is v0 of ads (we literally just hacked it in while we focus on other stuff) so hopefully we can incorporate feedback like this in future versions!
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50 sats \ 0 replies \ @kr 21 Oct 2023
yeah there could definitely be an option to send a stacker directly to an external webpage instead of the comments section.
right now the ads are just boosts, and so they inherit the properties of regular posts. there are some boosters that fit the profile of an advertiser, but others are simply looking for more eyeballs on their Stacker News content. makes sense to build different options for each group.
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