It's a "crypto" exchange that's been around for while that was started by the Winklevoss Twins of Olympic rowing and Facebook lawsuit notoriety. (They were Olympians and supposed creators of Facebook).

At first their reputation alone shot them to the top of exchanges etc etc. But then they started promoting the WORST crypto scam tokens for obvious reasons.

Then they started a hedge fund cover rock band playing Rage Against the Machine covers for paid gigs (the irony is rich ain't it?!) And now they're doing this: -credit cards -derivitives -crypto assets

And the British Bitcoin podcast guy Peter McCormack has a super low level soccer team sponsored by Gemini. Heavy cringe.

See for yourself.