Personally right now I’m more interested in attracting the larger crypto ecosystem beyond bitcoin, because I think it’s the lowest hanging fruit where I can make the most impact.

Those are people that inherently care about bitcoin and are bullish on it, but maybe don’t understand it well enough, or lost interest, or forgot. What we’ve found is that it’s actually relatively easy to get them to be excited about bitcoin again, and they have a lot to contribute once that happens. So we’re gonna double down on that.

I don’t have any special insight on how to reach complete newbies to bitcoin, and it’s generally more difficult to do that during bear markets anyway. But of course that’s a valuable activity and I salute those who do that well