He is surely suffering from inflation and has some anxiety about his financial future.
As for international payments, it's harder, because I don't think he knows any people abroad who would be happy to accept sats.

SpaceHodler

nemo

bitcoin

Orange pilling a non-technical friend

Fun fact: I don't have any tech background, yet I learned how to run nodes and built my own cold wallets. I think too much focus on the tech side keeps most people from learning Bitcoin.

Keep it fun and practical is the way: Bitcoin is freedom money.

>Can you suggest other concepts that are good for the first few lessons, or content, like articles or video, preferably ones that don't require a long attention span?

Maybe try to find out what problem in his life Bitcoin could help to solve? e.g. does he always need to do international transfers, or is he suffering from inflation etc.