When people started being gasligthed by people like Eric Schmidt saying:

This is why we built Sovran Systems. We all need to keep educating people and give them more choice in Freedom tech.

When? I think it was when google show the world how much money they can make by handling information. (Remember Seinfeld episode when Newman said, "those who control the mail, control the information"?) It ain't the bad word, they made it into one. Because they missing the major point. Privacy is not secrecy, plus they profit from the information they collect. That's why. When I say THEY I mean tech companies in bed with the governments "for your protection" of course.

Its a great word!

Privacy!

Had a beautiful ring to it! Use it everyday!

A privacy a day keeps the NSA away!

Privacy is always a bad word to the psychopaths who control you, whether it's an abusive friend, partner, or a bunch of people who are openly and proudly calling us "hackable animals" and literally have voted in laws in places that states that the government is allowed to hack your phone and spy on you.

As soon as it took away the chance of government to prosecute you.

you get the government you deserve...