So far the internet has be almost free for al of us. Think, and think again at all the mind-blowing services we've got access to for no money (GPS, countless Apps, storage, social medias etc...) We have to be aware of the fact that these web companies succeed in monetizing things that would be worthless otherwise (our personal datas) thus creating massive amount of wealth. Honestly I'm not sure that a paying internet would have have so much success and I'm not sure it would ne so big today without this kind of monetization (a shame for poor developing countries)

Without big brother authoritarian governments spying on us through these big tech companies, I wouldn't care so much sharing my datas. Big corporations are not the problem, government gathering these datas are IMO