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As far as I'm concerned, we're rowing in the same direction.
What I want to emphasize, though, is that getting to that destination will require purity pressure. That some of us go out of our way, and pay more, to support bitcoin-only merchants, and withhold our support from those we think could be doing better, moves us towards the goal.
Like you say, the point is to incentivize bitcoin use.
Agree on all counts. Pressure Bitcoin adoption when one calculates that such pressure could result in something good for Bitcoin.
I feel that in some cases, the pressure is applied incorrectly and ends up hurting Bitcoin instead.
For example, when I wanted to make a post about PPQ in the Bitcoin Reddit, the mod refused to post because PPQ wasn't "Bitcoin only". However, when my Altcoin competitors want to post in a whole bunch of cryptocurrency reddits, they get huge encouragement and approval from those subreddits, gaining hundreds of real customers.
So I'm the good guy being "Bitcoin first" and yet it's never good enough for the some in Bitcoin community. Meanwhile, my competitors run laps around me in a marketing sense because the other communities are not as gated. Furthermore, those communities don't like the arrogance of some in the Bitcoin community and paint me that way as well, rejecting my posts in those subreddits as well.
This actually happened to me. I couldn't post in the /r/bitcoin reddit, nor could I post in the /r/cryptocurrency reddit. Hilarious self-own by Bitcoin purists.
I would love it if one day I could move to a community where Bitcoin was the only thing that was accepted and that our little ecosystem could proliferate throughout the world. But that just hasn't materialized yet and thus it's not time for that yet. If you want to build a business that scales and becomes truly impactful, you have to cater to the existing audience of non-bitcoiners while still incentivizing Bitcoin.