Rev. Jesse Jackson has died at 84, his family confirmed.

He was a civil-rights organizer who translated protest energy into delegate math and turnout operations.

In 1984 and 1988, his presidential campaigns didn't just rally crowds. They accumulated votes, won primaries and caucuses, and expanded who was seen as a viable national candidate.

"Keep Hope Alive" endured because it paired moral language with precinct-level organizing.

His runs demonstrated that coalition politics could be operationalized, not just preached.

If you measure impact by who gets counted, registered, and represented, Jackson moved the baseline.