High quality customer interviews are a superpower for figuring out which features to build and which to kill. I've conducted hundreds over the years, working toward product-market fit.
tl;dr When you ask the right questions, body language tells you what matters most. Transcripts tell you the rest.
Here's a complete LLM prompt framework to get started, created from my real-world usage, including the exact interview script I follow.
https://github.com/shawnyeager/interview-analysis
The bare-bones MVP is that you clone this repo, point your LLM at a directory of transcripts, and tell it to go.
Next level: build a lightweight version of this, but on freedom tech.
https://www.aha.io/discovery/overview
Potential components:
- Soapbox Shakespeare
- jitsi or WebRTC for video
- blossom for video storage (encrypted?)
- routstr or Maple AI for post-interview transcription and—most importantly—patterns and insights from a campaign of interviews