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AI is changing what skills people have, what tasks people do, and what teams look like. That change is hitting big companies differently from small companies. While big companies are getting incremental benefits to existing team structures, at startups we’re seeing truly AI-native companies emerge, built around the next generation of software.
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Companies that made the list range from vibe coding platforms to creative tools to customer service solutions. And, the rankings bring real evidence to what AI enthusiasts have intuited – not only is AI augmenting employees in specific roles (“AI for patent lawyers”), it’s turning specific roles into broadly deployed skills across a company (everyone can be a creative now!).
Methodology notes – we did not include companies that primarily sell cloud services (ex. Azure) or GPUs (ex. Coreweave) or infrastructure tools. Spend for Google includes both Google Cloud and Gemini models, as we were unable to disentangle the two.