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I doubt it requires a ton of skill. Mostly just earnest human interaction and genuine appreciation of the product.

Social media managers all over the world were just extremely offended

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I can live with that

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I am not surprised

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Yeah I agree, successfully running large twitter accounts in the past - with a positive user engagement metrics is what we might use to gauge him/her.

Not really sure what other skills we might look for, even though past performance is not an indicator of future results.

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