First Google and Facebook, then the world. Under Trump 2.0, US statecraft is starting to mimic the worst tendencies of Big Tech.
For decades, allies of the United States lived comfortably amid the sprawl of American hegemony. They constructed their financial institutions, communications systems, and national defense on top of infrastructure provided by the US.
And right about now, they’re probably wishing they hadn’t.
Back in 2022, Cory Doctorow coined the term “enshittification” to describe a cycle that has played out again and again in the online economy. Entrepreneurs start off making high-minded promises to get new users to try their platforms. But once users, vendors, and advertisers have been locked in—by network effects, insurmountable collective action problems, high switching costs—the tactics change. The platform owners start squeezing their users for everything they can get, even as the platform fills with ever more low-quality slop. Then they start squeezing vendors and advertisers too.
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