We already have 'crypto' products, where they overlap with bitcoin (e.g. Ledger, Coinbase - now Casa).

Generally I'd say we consider things on a case by case basis. Is the 'Bankless' newsletter 'crypto'? In one sense yes. But reading bitcoiners' reviews of it can be helpful to bitcoiners, and so in that sense, relevant for us.

But we're philosophically bitcoin-only, and always will be. Everything rolls up to the mission of helping bitcoiners and bitcoin adoption.